PROPS Work Package 6 and more specifically, Task 6.3 is aimed at undertaking a Europe-wide Dissemination & Promotional Campaign aimed at improving the overall image of waterborne transport whilst complementing and extending the ongoing work by Short-sea Promotion Centres (SPCs). The campaign that has been undertaken includes both dissemination using new media as well as promotional venues that approach in a direct manner the end users. Especially the latter, the activity follows closely the recommendation made by the Year 1 reviewers and enables the increasing of the SSS awareness in addition to enhancing the role and the image of the SPCs in achieving the improved awareness.